Before reading the article linked below, you might want to read the November 8th entry. I'd like to build on that theme in subsequent entries.

To begin, here's an article I wrote for MaineToday.com last April. I've included the beginning, and the link for the rest of the article:

WHAT REPUTATION ARE YOUR EMPLOYEES CREATING?

If your business serves the public and you're not monitoring how your employees represent you, you should be afraid. Very afraid.

If you think I'm exaggerating, think of all the interactions you've had as a customer that leave you thinking, "What were they thinking when they hired this person?" Think of how often you're "served" by someone who is bored, uninterested, clueless or just downright unpleasant.

Let me give you two examples. The first one took place at an electronics store.

For the rest, read What reputation are your employees creating?

E-mail this entry to a friend