Maine Marketing
This blog is written by several prominent members of the Maine Marketing Association, a nonprofit organization that provides ongoing marketing-related education.

Dane SomersDane Somers is a Marketing Consultant specializing in Strategic Marketing for Value Creation, a member of the Adjunct Faculty at the USM School of Business, and serves on the Board of the Maine Marketing Association as Program Chair.

Blog Index
May 15, 2007
Wiki What?

I leaned a new word this week - Wikinomics. That doesn't mean I know exactly what it means...but I'm told it is synonymous with 'Crowdsourcing'. Does that help?

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My personal, limited definition is:

Wikinomics or Crowdsourcing refers to the practice of engaging customers, consumers, suppliers, 'people at large', and other interested parties to help identify, research, process, resolve, and improve organizational operations or functions. And, it's generally free or accessed with very little cost using the Internet. Still not sure?

Then be sure to attend the Maine Marketing Association Seminar/workshop - Web 2.0 - Internet Strategies for Power Marketing on Monday, May 21st from 8:30-Noon at the Abromson Center on the USM Portland Campus. It's only $45 for non-members and $35 for members.

See www.mainemarketingassociation.com for more info and regisration details

Posted by Dane Somers at 08:41 AM

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